Walmart Love & Sports
Founders Video
I jumped at the opportunity to craft the animation style for Walmart's Love & Sports Campaign. My aim was to construct a lively and dynamic type animation that resonates with the high energy and vibrancy of the new Walmart clothing line.
Sports Fall
In shaping the Walmart Love & Sports Fall campaign, I honed in on the ampersand as the central focus for the animation of these spots. Leveraging the brand's vibrant colors, I injected a visual pop into the simple yet impactful type animation. The result was not just animation but a deliberate play of design elements, creating a visually compelling narrative that resonates with the essence of the campaign.
