For this project, I a chance to work with BANDUJO Advertising + Design and CD Ryosuke Matsumoto to develop an engaging animated piece for the NYC Administration for Children’s Services.
For this animation, I wanted to break away from the typical style often seen in NYC Administration for Children’s Services campaigns. My goal was to create something fun and a little unexpected—much like life in New York City itself. Ryosuke trusted me to push the boundaries with this approach, and to this day, this remains one of my favorite pieces.